DETROIT (WJBK) -- We make a lot of great products in the U.S. Watches aren't normally on that list, but a company called Shinola is trying to change that by making their watches in Detroit, and they're hoping to revolutionize the industry.
"The idea of made in Detroit, watches made in Detroit, there was a lot of raised eyebrows," said Heath Carr.
Carr and his partners knew exactly what they were doing. They wanted to create a line of high quality products that showcased American innovation and talent.
"Detroit kept coming to the top of the list because of its history in manufacturing," Carr said.
However, the people of Detroit are the ones who really sealed the deal.
"We fell in love with the city. Everybody we ran into said how can I help? And that was a big part of our decision to be here," Carr explained.
Shinola is based inside Detroit's College for Creative Studies and employees about 20 people -- a number that is expected to more than double within the next few months.
The company sponsors CCS classes, brings in interns and has even hired students as designers.
"It's something where we can capture that local talent and keep it local," said Carr. "We'll have leather goods, journals, bicycles, watches."
Every item proudly representing the city that started it all.
"This is the place we want to be," said Carr.
Shinola's watches are scheduled to hit the market next spring and a limited number of bikes are available for purchase now.
Thursday, May 16 2013 9:04 PM EDT2013-05-17 01:04:18 GMT
13 people were shot in Detroit in just 24 hours, five from one block, including a woman who was just hours away from a kidney transplant. She did not survive.
13 people were shot in Detroit in just 24 hours, five from one block, including a woman who was just hours away from a kidney transplant. She did not survive.
Thursday, May 16 2013 8:23 PM EDT2013-05-17 00:23:43 GMT
54-year-old Almeter Walls was set to have a transplant surgery on Thursday, but instead she is dead. We're told she was shot when a neighborhood argument ended in gunfire. The shooting also left four others wounded.
54-year-old Almeter Walls was set to have a transplant surgery on Thursday, but instead she is dead. We're told she was shot when a neighborhood argument ended in gunfire. The shooting also left four others wounded.
Wednesday, May 15 2013 9:01 PM EDT2013-05-16 01:01:40 GMT
Recess at Academy of the Americas in southwest Detroit is 20 minutes out of the day where all kids have to do is play, and that time is more valuable than you think.
Recess at Academy of the Americas in southwest Detroit is 20 minutes out of the day where all kids have to do is play, and that time is more valuable than you think.
Monday, May 20 2013 7:30 PM EDT2013-05-20 23:30:05 GMT
There are new developments in the murder of a young woman in Grosse Pointe Park. Police have a person in custody in connection with the death of Sabrina Gianino, who was found strangled last week.
There are new developments in the murder of a young woman in Grosse Pointe Park. Police have a person in custody in connection with the death of Sabrina Gianino, who was found strangled last week.
Monday, May 20 2013 11:03 PM EDT2013-05-21 03:03:59 GMT
Some residents in Clinton Township say they are upset over a horrible smell that seems to be at its peak when temperatures soar. They claim it has been going on for years.
Some residents in Clinton Township say they are upset over a horrible smell that seems to be at its peak when temperatures soar. They claim it has been going on for years.
Monday, May 20 2013 9:54 PM EDT2013-05-21 01:54:16 GMT
Wayne County Circuit Judge Wade McCree is fighting to save his job and his career. Monday, the woman who was once his mistress testified about their numerous sexual encounters.
He once said there was no shame in his game, but now Wayne County Circuit Judge Wade McCree is fighting to save his job and his career. Monday, the woman who was once his mistress testified about their numerous sexual encounters.
Monday, May 20 2013 8:28 PM EDT2013-05-21 00:28:46 GMT
As Bobby Ferguson faces a retrial on bid-rigging charges, he may have to represent himself. He refuses to fill out an application needed to determine if he qualifies for a court appointed lawyer.
As Bobby Ferguson faces a retrial on bid-rigging charges, he may have to represent himself. He refuses to fill out an application needed to determine if he qualifies for a court appointed lawyer.
Monday, May 20 2013 5:51 PM EDT2013-05-20 21:51:26 GMT
A church community in Canton is reeling over the death of a young man. He was just married on Saturday and less than 24 hours later killed in a car crash on the way to the couple's honeymoon. His bride survived.
A church community in Canton is reeling over the death of a young man. He was just married on Saturday and less than 24 hours later killed in a car crash on the way to the couple's honeymoon. His bride survived.
Monday, May 20 2013 3:26 PM EDT2013-05-20 19:26:50 GMT
It was supposed to be their big night, but prom turned into a big headache for teens from a local high school. Police showed up to crack down on an unauthorized limo service.
It was supposed to be their big night, but prom turned into a big headache for teens from a local high school. Police showed up to crack down on an unauthorized limo service.
Monday, May 20 2013 11:42 AM EDT2013-05-20 15:42:57 GMT
Perfect weather for a wonderful cause on Saturday in downtown Detroit and some Fox 2 viewers shared a few photos with us to help capture the day. Take a look and add your photos.
Perfect weather for a wonderful cause on Saturday in downtown Detroit and some Fox 2 viewers shared a few photos with us to help capture the day. Take a look and add your photos.
Monday, May 20 2013 8:24 AM EDT2013-05-20 12:24:48 GMT
The Detroit Red Wings look to go up 2-1 in their second-round series tonight when they face the top-seeded Chicago Blackhawks at Joe Louis Arena. The Red Wings evened the series at 1-all with a 4-1 victory on Saturday.
The Detroit Red Wings look to go up 2-1 in their second-round series tonight when they face the top-seeded Chicago Blackhawks at Joe Louis Arena. The Red Wings evened the series at 1-all with a 4-1 victory on Saturday.
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